Privacy Policy
Last updated: August 1, 2026
Introduction
Utrend.ca ("Utrend," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase.
Information We Collect
We may collect the following types of information:
- Account information: name, email address, and password when you create an account
- Order information: shipping address, billing details, and purchase history
- Payment information: processed securely by Stripe; we do not store full credit card numbers
- Usage data: browser type, pages visited, and device information collected via cookies and analytics
- Communications: messages you send to our support team
How We Use Your Information
- Process and fulfill orders, including shipping and customer support
- Send order confirmations, shipping updates, and account-related emails
- Improve our website, products, and services
- Send marketing communications (with your consent; you may unsubscribe anytime)
- Detect and prevent fraud or unauthorized activity
- Comply with legal obligations
Sharing Your Information
We do not sell your personal information. We may share data with trusted service providers who assist us in operating our business, including payment processing (Stripe), shipping carriers, email delivery, and analytics, under strict confidentiality agreements.
Your Rights
Under applicable Canadian privacy law (PIPEDA), you have the right to access, correct, or delete your personal information. To exercise these rights, contact us at privacy@utrend.ca.
Data Security
We use industry-standard security measures including SSL encryption, secure payment processing, and access controls to protect your information. However, no method of transmission over the internet is 100% secure.
Contact Us
Questions about this policy? Email privacy@utrend.ca.
